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The artist gives his £25k prize Mercury Prize to small music venues

Sam Fender holding the award in the North East
He received the Mercury Prize last month in the North East

The artist has handed over the complete sum of his twenty-five thousand pound Mercury Prize winnings to the Music Venues Trust, which operates to protect the UK's grassroots music venues.

Fender was awarded the prize on 16 October as his third album People Watching was chosen as the outstanding release of the last 12 months.

Fender has decided to hand the money over to the Music Venues Trust, in acknowledgment of the crucial part local spots fulfilled in his early career.

"I personally couldn't be pursuing this success if it hadn't been for all the performances I performed around the North East, and elsewhere, when I was just getting going," said Fender. "These spaces are renowned, but they are in difficulty."

Beginning in 2023, at least 150 of these locations have shut down – roughly 16 percent of the total UK scene.

Recently, top acts such as Pulp, the group Coldplay, the singer Katy Perry and Sheeran have all supported the MVT in its initiatives to help venues survive, by including a small levy to their ticket costs, which benefits independent venues.

Fender also joined in, collecting more than £100,000 on his recent tour to support numerous local spots across Britain.

These funds supported locations that were confronting possible closure due to difficulties stemming from flooding, fires and family tragedies, as well as regulatory hurdles, legal disputes and sound issues.

Other venues obtained monetary aid in modernizing infrastructure and sound and lighting systems that helped artists and audiences.

"The idea that money from performances in big venues backs the independent spots, where it kicks off for artists like me, is just common sense," Sam Fender has commented.

The band Pulp performing
The group are one of the many acts who contributed their Mercury Prize prize money to charity

He is not the first artist to contribute his Mercury Prize winnings to worthy causes.

When Pulp earned the trophy in 1996 for their album Different Class, vocalist Cocker stated that the band would give their winnings to the charity the charity.

During 2002, musician Ms Dynamite divided her prize across a few organizations, including the NSPCC and a Sickle Cell organization.

"And I donated a £1,000 to my local community centre, to their gymnastics class, because I did gymnastics when I was younger and they required new equipment," Ms Dynamite explained to the media.

In recent years, the band contributed their funds to the youth organization that nurtured their band, as well as other grassroots music organisations.

Also the 1994 recipients they contributed their prize to a MS organization after a acquaintance was diagnosed the disease.

"Winning was ample," remarked vocalist Heather Small. "The cash was the extra but we didn't require the bonus, because we had the main prize. So our success touched another person's life."

Recently, the MVT shared it had rescued two small stages in that region, by transferring them to local control.

The Joiners in the city and The Croft in the city were bought under the Own Our Venues scheme, which is funded by Arts Council England and enthusiasts who buy "stakes" in the properties.

By

Richard Perry

A tech journalist and digital strategist with over a decade of experience covering emerging technologies and their impact on business and society.

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